Business
Nixit is a Canada-based wellness company founded in 2019 by Rachael Newton. It specializes in sustainable, vagina-friendly period care and sexual wellness products. Nixit focuses on providing reusable, chemical-free alternatives to single-use menstrual products, aiming to reduce waste and environmental impact. The company has successfully diverted over 42 million single-use products from landfills since its launch. Nixit's product range includes a menstrual disc, pH-balanced cleansing wash, menstrual cup wipes, water-based personal lubricant, vegan supplements, and recently launched vagina-friendly condoms. All products are designed with sustainability in mind, using clean ingredients and promoting education about menstrual health. Nixit sells directly to consumers through its online platforms and has retail partnerships with Urban Outfitters and Nordstrom. The company targets environmentally conscious consumers, particularly millennials and Gen Z, in a growing market for wellness products. See more
